How Financial Technology Improves Financial Operations

Prior Lake, Minnesota businessman Michael VanErdewyk is the CEO and co-founder of Bright Bucks Inc, based in San Antonio, Texas. At the firm, Michael VanErdewyk oversees the organization’s vision, leadership, and operations, including sales and marketing, corporate management, and growth, making him a leader in the innovation of financial technology (FinTech).

Financial technology, or FinTech, refers to mobile technology, software, or algorithms designed to enhance and automate conventional forms of finance for individuals and corporations. Peer-to-peer payment systems (such as CashApp and Venmo), mobile banking, trading platforms (Robinhood), and cryptocurrencies (Bitcoin) are some examples of FinTech platforms.

FinTech helps speed up operations that used to take days or even weeks by simplifying clumsy processes using numbers and logic as opposed to human knowledge and effort, enabling users to navigate difficult financial tasks without human interaction or error.

Over the years, financial technology has also grown to include a broader technology sector, such as the gamification of financial processes and cash rewards platforms to improve customer engagement and positively impact society. The Bright Bucks app, for instance, is a FinTech app that provides a payment platform and an earnings marketplace for members with cashback opportunities. The app also allows members to donate to charitable causes.

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Non-Profits now have their own App – powered by Bright Bucks

Most Non-Profit Organizations do not have their own app, which can take years to build and cost millions of dollars for a high quality app. The benefits of a non-profit having their own app are significant. Bright Bucks has built an impactful app that is white-labeled for non-profits that starts with a unique group code for each organization. The app is customized with the non-profit’s logo, customized header, look and feel. A non-profit organization can be set up in a matter of days and the app is FREE to both the non-profit and their members.

The “My Community” section in the app is a powerful member engagement and communication channel. Allowing the non-profit administrator full access to a private admin panel to post as many messages to their members as they like, including upcoming events, important news, recognition, trivia, and much more. This section also includes links to all of the non-profits social media channels. More engagement means more volunteers and more donations.

The Non-Profit App, powered by Bright Bucks is a purpose driven community engagement and mobile earnings platform that helps non-profits and their members generate additional income. Having over 400 of the largest national brands with over 300,000 locations and the industry leading highest cash back offers, as well as over 20,000 local retail restaurants and stores allows members to earn cash rewards. Members can also earn additional cash by completing tasks such as surveys.

In addition to helping members earn extra money, the Bright Bucks platform also allows its members to donate back to their parent non-profit organization or other nonprofit organizations and charities on the platform. They can also transfer money to their checking or savings account.

Bright Bucks Inc. was founded in 2019 by Michael VanErdewyk. The executive team consists of Michael VanErdewyk, Founder and CEO, Jeffery Young, Information Officer, George Coffee, Operations Manager, Mike Marolt, Client Sales and Chris Mang, Marketing and Member Engagement. As of September 2021, the company had raised $2.7 million in seed funding.

Michael VanErdewyk holds a bachelors degree in biology from Dakota State University.

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