Prior Lake, Minnesota businessman Michael VanErdewyk is the CEO and co-founder of Bright Bucks Inc, based in San Antonio, Texas. At the firm, Michael VanErdewyk oversees the organization’s vision, leadership, and operations, including sales and marketing, corporate management, and growth, making him a leader in the innovation of financial technology (FinTech).
Financial technology, or FinTech, refers to mobile technology, software, or algorithms designed to enhance and automate conventional forms of finance for individuals and corporations. Peer-to-peer payment systems (such as CashApp and Venmo), mobile banking, trading platforms (Robinhood), and cryptocurrencies (Bitcoin) are some examples of FinTech platforms.
FinTech helps speed up operations that used to take days or even weeks by simplifying clumsy processes using numbers and logic as opposed to human knowledge and effort, enabling users to navigate difficult financial tasks without human interaction or error.
Over the years, financial technology has also grown to include a broader technology sector, such as the gamification of financial processes and cash rewards platforms to improve customer engagement and positively impact society. The Bright Bucks app, for instance, is a FinTech app that provides a payment platform and an earnings marketplace for members with cashback opportunities. The app also allows members to donate to charitable causes.
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